Accessing the webinar room page
Open the webinar funnel from Sites > Webinars and click on the webinar room step in the funnel. This opens the page editor for the webinar room.Video configuration
The webinar room’s primary element is the video player. Configure the video source in the element’s settings panel.Supported video sources
| Source | Notes |
|---|---|
| YouTube | Use an unlisted YouTube video to avoid public discovery before the webinar date. Paste the video URL directly. |
| Vimeo | Paste the Vimeo video URL. Vimeo Pro accounts allow privacy controls so only embedded views are allowed. |
| Media Library | Upload a video file directly to your account’s Media Library and select it as the source. Best for full control over the viewing experience without a third-party platform. |
Video playback settings
Configure how the video behaves when attendees arrive at the room:| Setting | Description |
|---|---|
| Autoplay | Video starts playing immediately when the page loads. Recommended for on-demand webinars to create the “live” effect. |
| Countdown before play | Display a countdown timer before the video starts. Builds anticipation and keeps attendees on the page. |
| Start timestamp | For on-demand webinars, set the video to start at a specific point (e.g., 30 seconds in to skip a pre-roll intro). |
| Disable scrubbing | Prevent attendees from fast-forwarding through the video. Useful for sales webinars where the pitch is sequenced through the content. |
| Loop | Replay the video automatically when it ends. Rarely used for webinars but available. |
Chat configuration
Adding a chat panel to the webinar room allows attendees to engage during the session. For on-demand webinars, chat provides a place for attendees to leave questions even though no one is broadcasting live.Live chat during sessions
For live webinar funnels, connect the chat panel to your Conversations inbox. Messages sent by attendees arrive as conversations that your team can respond to during or after the session. Configure chat moderation settings to:- Enable or disable public chat (visible to all attendees vs. private to the presenter)
- Set whether attendee names are displayed or hidden
- Configure profanity filtering
Pre-programmed chat messages
For on-demand webinars, you can configure pre-written chat messages that appear at specific timestamps during the video. This creates the appearance of an active, engaged audience. Common uses:- Social proof messages (“This changed how I think about lead generation!”)
- Questions that lead into the presenter’s next point
- Calls-to-action at key moments (“Where can I learn more about this offer?”)
Calls-to-action in the webinar room
Add call-to-action elements to the webinar room that appear at strategic points during the session. These can be configured to:- Appear at a specific timestamp — the CTA slides into view when a product offer is made
- Remain visible throughout — a persistent CTA button or offer box stays visible the entire session
- Change based on video progress — different CTAs appear at different points in the video
| Element | Use case |
|---|---|
| Button | ”Get instant access”, “Book a call”, “Claim your spot” |
| Timer / countdown | Create scarcity for a limited-time offer presented during the webinar |
| Offer box | Display the product name, price, and benefits alongside a buy button |
| Form | Collect an email for a free resource offered during the session |
Webinar room layout
The webinar room uses the same drag-and-drop builder as funnels and websites. Beyond the video player and chat panel, you can add:- Presenter bio section — name, photo, and credentials of the host
- Resource downloads — links to slides, workbooks, or templates referenced during the session
- Social sharing buttons — encourage attendees to share the webinar with their network
- Testimonials or case studies — support the offer with social proof placed near the CTA
- Q&A section — a static list of common questions and answers for on-demand webinars
Replay page configuration
The replay page appears after the live session ends or serves as an always-on version of the recording for on-demand webinars. Configure the replay page to:- Embed the full webinar video
- Display the primary call-to-action prominently
- Show a deadline (real or evergreen) for the offer
Testing the webinar room
Before publishing, test the webinar room thoroughly:Preview the room on desktop and mobile
Open the preview in both desktop and mobile views. Confirm the video player, chat panel, and CTA elements are positioned correctly and render without layout issues.
Test video playback
Play the video and confirm it loads quickly and plays without buffering at a reasonable connection speed.
Verify CTA timing
If you have timestamp-triggered CTAs, watch through the video to confirm each CTA appears at the intended moment.
Test on-demand autoplay
For on-demand webinars, open the room in an incognito browser window and confirm the video autoplays as expected without requiring the viewer to click play.
Some browsers block autoplay video unless the user has interacted with the page first. If autoplay is critical to the on-demand experience, add a brief pre-webinar page that prompts the visitor to click “Enter the webinar room” before redirecting to the room. This interaction satisfies the browser’s autoplay permission requirement.
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