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Keeping members informed and engaged throughout their course journey is a core part of delivering a great learning experience. The HoopAI platform supports both built-in system notification emails and fully customizable automation-based notifications you can tailor to match your brand.

Built-in email notifications

The HoopAI platform includes a set of default membership email notifications that can be enabled or disabled per sub-account. These are configured in Memberships and Communities > Courses > Settings > Email Settings.
NotificationTriggerDefault behavior
Welcome messageMember first gains access to the portalSent automatically
Drip content unlockedA scheduled lesson or module becomes availableSent automatically when enabled
Offer access emailMember is granted access to a specific offerSent automatically
New comments in coursesA new comment is left on a lesson the member is enrolled inOptional; disabled by default
New course materialsNew lessons are added to an enrolled courseOptional
To enable or disable any of these, navigate to Courses > Settings > Email Settings and toggle each option on or off.

Customizing the welcome email

The default welcome email is functional but generic. To replace it with a branded template:
1

Create a welcome email template

Navigate to Marketing > Emails and build a new email template. Include your logo, a warm welcome message, and a login link using the custom value Login Url (Magic Link) under the Membership Contacts custom value group. This value generates a one-click sign-in link personalized for each member.
2

Open email settings

Go to Memberships and Communities > Courses > Settings and click the Email Settings tab.
3

Replace the default template

Next to Send Welcome Message, click Default Template and select your new branded template from the dropdown. Click Edit to preview or modify it, then click Save.
From this point, every new member receives your branded welcome email instead of the platform default.
Include two things in every welcome email: the direct portal login link and a short “what to do first” prompt (e.g. “Start with Module 1 — it takes about 15 minutes”). Clear next steps dramatically increase the chance a new member logs in within the first 24 hours.

Drip content unlock notifications

When a drip-scheduled lesson or module unlocks, you can notify members automatically. Two approaches are available:

Built-in drip notification

Enable New Course Materials Unlocked in the Email Settings tab. When content unlocks, the platform sends a standard system email to the member notifying them that new content is ready.

Custom automation drip notification

For a branded, personalized experience:
1

Create a new automation

Navigate to Automation and click + New Workflow.
2

Set the trigger

Select Drip Content Unlocked as the trigger. Choose the specific course and module or lesson to monitor.
3

Add a Send Email action

Add a Send Email action using your branded email template. In the email body, include:
  • The name of the unlocked module
  • A direct login link using the Course Login URL custom value
  • A short description of what the member will learn in the new content
4

Activate the workflow

Toggle the workflow to Active. Members will receive the notification each time that content unlocks.

Lesson completion notifications

You can send a follow-up message each time a member completes a lesson — useful for reinforcing key takeaways or directing them to a related resource. Trigger: Lesson Completed Useful actions to pair with this trigger:
  • Send an email with a summary, reflection prompt, or bonus resource
  • Add a tag to track completion in the CRM
  • Send an SMS reminder if the member has not started the next lesson within 48 hours

Course completion notifications

When a member finishes all lessons in a course, use a Course Completed trigger to:
  • Send a congratulations email
  • Issue a certificate using the Grant Certificate action
  • Unlock a bonus course or community using Grant Membership Access
  • Post a notification in a Slack channel (via a webhook action)
See Certificates for the full certificate issuance workflow.

In-app notifications

Beyond email, the HoopAI member portal also supports in-app notifications. Members who are logged into the portal can receive browser notifications for:
  • New comments on lessons they have participated in
  • New content unlocking in their enrolled courses
  • Community posts and replies (if enabled in community settings)
Members control their notification preferences from their portal account settings.

SMS notifications for course events

Combine email notifications with SMS for time-sensitive reminders:
  • Send an SMS when a drip module unlocks, encouraging immediate action
  • Send a reminder SMS to members who enrolled more than 7 days ago but have 0% completion
  • Send an SMS when a live event is 24 hours away (see Live Events)
Use the Send SMS action in any course-related automation alongside or instead of email. SMS notifications require a connected Twilio number in your HoopAI account settings.

Using custom values in notification emails

Personalize every notification with dynamic merge fields:
Custom valueWhat it inserts
{{contact.first_name}}The member’s first name
{{membership.login_url}}A one-click login link to the portal
{{course.name}}The name of the course
{{lesson.name}}The name of the specific lesson
{{certificate.link}}A direct link to the member’s issued certificate
Access these values in the email builder under Custom Values > Memberships.

Frequently asked questions

Yes. In Courses > Settings > Email Settings, disable Send Welcome Message. Then build your own automation using the Membership Access Granted trigger with a Send Email action pointing to your branded template. This gives you full control over timing, content, and design.
Yes. In your enrollment automation, add an internal notification action — either Send Email to a team email address, a Send SMS to a team phone number, or a Slack Notification via webhook. This keeps your team informed of new enrollments in real time.
Yes. Use a Wait step followed by a filter condition that checks the contact’s last login date or lesson completion progress. If the condition is not met within your wait period, branch to a Send Email re-engagement action reminding them to return. Tag the contact as “inactive” to track re-engagement campaigns.
Built-in notifications use the platform’s default email template and are sent automatically without any workflow setup. Automation-based notifications use your own branded templates, allow you to set delays, add conditions, include dynamic content, and chain multiple actions together. For a professional member experience, automation-based notifications are recommended.
Yes. Enable New Course Materials in the Email Settings tab to use the built-in notification. Alternatively, build an automation that triggers when a new lesson is published in a specific course, then send a Send Email action to all enrolled members using a contact list filter.
Last modified on March 5, 2026