White-label mobile app for agencies

Agencies on eligible HoopAI plans can publish a fully white-labeled mobile app under their own brand name on the Apple App Store and Google Play Store. Your clients download your branded app — not LeadConnector — and experience your agency’s name, logo, colors, and identity throughout. The underlying platform is identical to the standard HoopAI mobile app. White-labeling changes the branding, app name, icon, splash screen, and store listing, while all CRM features (conversations, contacts, calendars, payments, automations) remain fully functional.

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What can be customized

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Requirements and pricing

White-label mobile app publishing is an add-on available to agency accounts. Pricing is billed separately from your base subscription:

• Quarterly: billed per quarter
• Annual: billed per year (lower effective rate)

Contact your HoopAI account manager or check Settings > Billing on the desktop platform for current pricing details. The white-label app requires an active agency account — it cannot be set up on a sub-account.

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Setting up the white-label app

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Step 1: Access the mobile app settings

Log in to your agency-level HoopAI account (not a sub-account). In the left sidebar, navigate to Mobile App. You will see options to choose between:

• LeadConnector — the standard app (no additional cost, available to all accounts)
• White-label custom app — your branded app (add-on, requires subscription)

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Step 2: Choose white-label and open the customizer

Select the White-label option and click Customize. The app customizer opens with a live preview panel on the right side of the screen.

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Step 3: Upload your branding assets

In the customizer, upload:

• App icon — a square image at minimum 1024×1024 px (PNG, no transparency for iOS)
• Splash screen — the full-screen image displayed when the app launches (recommended 2048×2048 px)
• Logo — used within the app header and login screen

All images must comply with Apple and Google’s content policies — no placeholder text, no third-party brand marks, no offensive content.

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Step 4: Configure colors and typography

Set your light mode and dark mode color palettes. Choose primary, accent, and background colors using hex values or the color picker. Select from the available font options to match your brand guidelines.

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Step 5: Configure the navigation menu

Reorder the navigation menu items to match the workflow you want your clients to use. You can hide menu items your clients do not need (for example, if you do not offer social planning services, you can remove the Social Planner entry from the menu).

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Step 6: Add agency details

Enter your agency name, support email, and support phone number. These appear in the app’s Help / Contact section so clients know who to reach out to for support.

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Step 7: Preview and submit

Review your changes in the live preview panel. When you are satisfied, click Submit for review. Your app package is compiled and submitted to Apple and Google for review. The review process typically takes:

• Apple App Store: 1–3 business days (can be longer for new app submissions)
• Google Play Store: hours to 1–2 days

You will receive email notification when the app is approved and live. Until then, your clients can continue using LeadConnector.

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Distributing the app to your clients

After the app is approved and live in the stores, share the direct App Store and Google Play download links with your sub-accounts. To make these links available automatically:

1. In your agency account, go to Mobile App > Settings.
2. Enable Show download link to clients.
3. The download links appear in your sub-accounts’ app settings pages so clients can find them without contacting you.

You can also embed the download links in your onboarding emails, client portals, and welcome documents.

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Managing feature access for sub-accounts

The features visible in your white-label app respect the plan restrictions you set for each sub-account. If a sub-account is on a plan that does not include Social Planner, the Social Planner will not appear in the app for that sub-account’s users. Configure plan features in your agency account under Sub-accounts > [Account name] > Plan.

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Updates and maintenance

When HoopAI releases a mobile app update, your white-label app receives the same functional updates. You do not need to re-submit to the app stores for functional updates — those are delivered automatically via the underlying platform. You only need to re-submit when you want to change branding elements (icon, splash screen, colors).

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Related articles

• Mobile app overview
• iOS and Android differences
• Getting started with the mobile app
• App settings