Lifecycle overview
Stage details
1. Free trial (14 days)
When you sign up, you get full access to the plan you selected for 14 days. No credit card required.- What you can do: Everything included in your selected plan tier
- Limitations: Reduced contact and email limits during trial
- What happens next: Choose a plan to continue, or the trial expires
2. Active account
Once you select a plan and add a payment method, your account is fully active.- Billing: Charged monthly or annually on your billing date
- Upgrades: Take effect immediately with prorated charges
- Downgrades: Take effect at the start of the next billing cycle
- Add-ons: Can be added or removed anytime
3. Upgrade or downgrade
You can change your plan at any time from Settings → Billing.| Action | When it takes effect | Billing impact |
|---|---|---|
| Upgrade | Immediately | Prorated charge for the remainder of the cycle |
| Downgrade | Next billing cycle | You keep higher-tier features until then |
| Add-on added | Immediately | Prorated charge |
| Add-on removed | End of current cycle | No partial refund |
4. Payment failure
If a payment fails, HoopAI retries automatically over 21 days. Your account stays fully functional during this period.- Day 0–21: Retry attempts + email notifications. Account remains active.
- Day 21: Account suspended (read-only mode) if payment still fails.
- Day 21–111: Data retained. Update your payment method to reactivate instantly.
- After 111 days: Account and data may be permanently deleted.
5. Cancellation
You can cancel your HoopAI account at any time from Settings → Billing.- Immediate: You retain access until the end of your current billing cycle
- After billing cycle ends: Account enters read-only mode
- Grace period: Your data is retained for 30–90 days (varies by plan)
- After grace period: All data is permanently deleted
Quick reference
| Stage | Duration | Access level | Data retention |
|---|---|---|---|
| Free trial | 14 days | Full (with limits) | Trial + 30 days |
| Active | Ongoing | Full | Continuous |
| Payment retry | 21 days | Full | Continuous |
| Suspended | Up to 90 days | Read-only | 90 days from suspension |
| Cancelled | End of billing cycle | Read-only | 30–90 days |
| Deleted | Permanent | None | None — irreversible |
Related pages
Free trial
Trial features, limitations, and how to extend
Billing portal
Manage plan, payments, and invoices
Payment issues
What to do when a charge fails
Cancel or downgrade
Step-by-step cancellation process
Data export
Export your data before making account changes
Plan comparison
Compare features across all plans