Set up automatic text message responses when you miss a call — so no lead is ever lost due to an unanswered phone call.
Research shows that 64% of inbound calls to small and medium businesses go unanswered every day. With the Missed Call Text Back feature, the HoopAI Platform automatically sends a text message to any caller you miss — 24 hours a day, 7 days a week — so no lead is ever lost to an unanswered phone.
The Auto Follow-Up for Missed Calls lesson in the HoopAI Academy
When a potential customer calls and gets no answer, they move on to your competitor. The missed call text back fires within seconds of a missed call, keeping the conversation alive and giving you a chance to recover every lead — even at 2 AM.
Go to Settings > Business Info (sometimes labeled Business Profile).
Finding the Missed Call Text Back setting under Business Info
2
Enable Missed Call Text Back
Scroll to the Missed Call Text Back section at the bottom right of the screen. Toggle the feature on.
Enabling the Missed Call Text Back toggle in Settings
3
Customize the message
Write your automatic text back message. Keep it friendly and professional:
Use custom fields (e.g., {{business.name}}) to personalize with your business name
Ask a qualifying question (e.g., “Hi! We missed your call. What can we help you with today?”)
Include a booking link so callers can schedule a call or appointment directly
Adding an appointment booking link to the message is the single most powerful improvement you can make. Callers can book a time with you instantly, turning a missed call into a confirmed appointment.
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Save your settings
Click Save. The feature is now active and will fire automatically whenever a call goes unanswered on your registered business number.
Saving your missed call text back message
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Extend with workflows (optional)
For advanced automation, create a workflow triggered by the Missed Call event. After the initial text back, you can:
Follow up with additional messages if the contact does not respond within a set time
Add them to a nurture sequence automatically
Notify a team member to follow up manually
Trigger a chatbot to qualify the lead and book an appointment hands-free
The missed call text back sends automatically any time a call to your registered business number goes unanswered. It fires immediately after the missed call is detected — typically within seconds.
Including a booking link
Adding an appointment booking link to the message is one of the most powerful uses of this feature. Callers can book a time with you instantly, converting a missed call into a scheduled appointment without any manual follow-up from you.
24/7 operation
The missed call text back works around the clock — even when your team is unavailable. After-hours callers receive an immediate response, dramatically improving the likelihood they stay engaged with your business.
Combining with chatbot workflows
After the initial text back fires, trigger a chatbot workflow that continues the conversation automatically. The chatbot can qualify the lead, collect information, and book an appointment before a human ever needs to get involved.
