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Completing your business profile is not just a formality — it is the foundation of your digital presence and system functionality. Accurate profile information ensures seamless operations, proper compliance, and efficient communication throughout the platform. This is an ongoing process. Revisit and update your profile as your business evolves.

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How to complete your business profile

1

Navigate to Business Profile

Go to Settings in the left sidebar and select Business Profile (sometimes labeled Company Info).
2

Enter general information

Fill in the following fields:
  • Friendly business name — the name shown to contacts
  • Legal business name — the official registered name
  • Business email — use a branded email (not a free Gmail or Yahoo address) for professionalism
  • Business phone number
3

Add your website and niche

If you have a website, enter its URL. If you do not have one yet, consider creating a simple landing page using the HoopAI Platform’s funnel or website builder.Select the niche or industry category that best describes your business.
4

Set your business address and time zone

Enter your complete business address. Then select your time zone carefully — this setting controls the timing of scheduled messages, appointments, and automations. An incorrect time zone will cause scheduling errors.
5

Fill in business information

Specify your:
  • Business type (sole proprietor, LLC, corporation, etc.)
  • Industry
  • Business registration number (EIN or equivalent, if applicable)
  • Regions where your business operates
6

Add an authorized representative

Provide the details of the person authorized to represent your business for compliance purposes (required for A2P 10DLC registration):
  • Full name
  • Email address
  • Job title
  • Phone number
7

Save and review

Click Save. Review all information for accuracy before proceeding to configure other features.

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Key points

Many platform features — including A2P 10DLC SMS registration and payment processing — require accurate business information. Incomplete or incorrect profiles can delay approvals or cause messaging compliance issues.
The time zone setting affects all scheduled messages, workflow send times, and appointment availability. If you operate in multiple time zones, choose the one where your primary business is located.
A branded email (such as hello@yourbusiness.com) improves trust with recipients and reinforces your professional image. Free email addresses from Gmail or Yahoo can reduce deliverability.

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Key benefits

  • Digital foundation: A complete profile sets the stage for your entire online presence within the platform.
  • Effective communication: Accurate information ensures smooth outbound communication with your audience.
  • Professionalism: A branded email and complete profile enhance your brand image.
  • Error prevention: Correct time zone selection prevents scheduling and communication mistakes.
  • Compliance: Keeping your profile current ensures you meet all regulatory requirements for messaging and payments.
Last modified on March 4, 2026