
The Add a Domain or Subdomain lesson in the HoopAI Academy
Why this matters
A custom domain enhances your brand identity and credibility. Instead of sharing pages on a generic platform URL, your funnels and websites appear at your own branded address — reinforcing trust with every visitor.Understanding domains vs. subdomains
Domain vs. subdomain
Domain vs. subdomain
yourbusiness.com). A subdomain is a prefix added to your root domain (e.g., store.yourbusiness.com or booking.yourbusiness.com).If you already have a website on your root domain, use a subdomain to avoid conflicts. If you want to use the root domain exclusively for platform-built pages, you can connect it directly.CNAME record vs. A record
CNAME record vs. A record
- CNAME record: A DNS record that points a subdomain to another domain — used for subdomain connections
- A record: A DNS record that points a domain directly to an IP address — used for root domain connections
How to add a domain or subdomain
Navigate to Domains

The Domains settings page in the HoopAI Platform
Click Add Domain
pages.yourbusiness.com.Choose your connection method
- Direct Domain Connect Integration: Available for domains registered with supported registrars (such as GoDaddy). The platform configures DNS settings automatically on your behalf.
- Manual Connection: You add the DNS records yourself at your domain registrar.
Add the DNS records manually (if needed)
- A CNAME record pointing your subdomain to the platform’s provided hostname (for subdomains)
- An A record pointing your root domain to the platform’s IP address (for root domains)

Adding DNS records at your domain registrar
Verify the connection
Assign the domain to a funnel or website

Assigning your connected domain to a funnel or website
Key points
When to use a subdomain vs. the root domain
When to use a subdomain vs. the root domain
How long DNS propagation takes
How long DNS propagation takes
Using multiple domains
Using multiple domains
Key benefits
Brand identity
Brand identity
Full ownership
Full ownership
Flexibility with subdomains
Flexibility with subdomains
Seamless integration
Seamless integration
Multiple options
Multiple options