Connect all your social profiles and schedule posts weeks or months in advance from a single Social Planner interface in the HoopAI Platform.
The average person spends over two hours a day on social media — which means your audience is there every single day, waiting to see content from you. The Social Planner lets you plan, schedule, and publish posts to all your connected profiles from one place. No more logging in and out of multiple platforms or scrambling to post in the moment.
The Scheduling Social Media Posts lesson in the HoopAI Academy
Consistency is the most important factor in social media growth. Businesses that post consistently — even if infrequently — outperform those that post sporadically at full volume. The Social Planner lets you batch a month of content in a single session, then set it and forget it. Your presence stays active even on your busiest days.
Navigate to Marketing > Social Planner. You will see a calendar view of all your scheduled and published posts.
The Social Planner calendar view in the HoopAI Platform Marketing section
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Connect your social profiles
If you have not yet connected your accounts, go to Settings > Integrations and connect Facebook, Instagram, Google My Business, LinkedIn, TikTok, or other supported profiles. All connected accounts will be available when composing posts.
Connecting social media profiles in the HoopAI Platform Integrations settings
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Create a new post
Click the New Post button (or click any date on the calendar). The post composer will open.
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Select your accounts
Choose which social profiles to publish to. You can select a single account or multiple accounts at once. Posting to multiple platforms simultaneously saves significant time for shared content.
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Write your content
Type your post copy in the text area. You can:
Use the Content AI button to generate copy automatically
Add images or videos from your media library
Include hashtags, emojis, and links
Use the Content AI button to generate 3-5 variations of your caption, then choose the one that sounds most like your brand. This eliminates writer’s block and cuts content creation time dramatically.
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Choose a publishing option
Select how to publish:
Post Now: Publish immediately to all selected accounts
Schedule: Choose a specific date and time for the post to go live
Save as Draft: Save for editing and publishing later
Upload via CSV: Bulk-import multiple scheduled posts from a spreadsheet
Social post publishing options — immediate, scheduled, draft, or CSV upload
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Review and confirm
Review your post content, selected accounts, and scheduled time. Click Schedule (or Post) to confirm. The post will appear on your Social Planner calendar.
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Track performance
After posts go live, return to the Social Planner to view analytics — including reach, engagement, and click data — to understand what content resonates with your audience.
The Social Planner supports Facebook (Pages and Groups), Instagram Business, Google My Business, LinkedIn (Profiles and Pages), TikTok, and Twitter/X. Connect any combination of profiles in Settings > Integrations.
Posting options explained
Post Now publishes immediately for time-sensitive announcements. Schedule sets a future date and time for planned campaigns. Draft saves the post for review before going live. CSV Upload lets you import a bulk schedule from a spreadsheet — ideal for businesses or teams with high-volume content calendars.
Managing and editing scheduled posts
Click any scheduled post on the calendar to edit the content, change the timing, or delete it. You can make changes right up until the scheduled publish time.
Commenting and engagement
You can monitor and respond to comments on your posts directly within the Conversations area of the platform — no need to log into each social account separately.
