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RCS (Rich Communication Services) is an upgrade to traditional SMS that supports rich media, branding, read receipts, typing indicators, and interactive buttons — similar to iMessage or WhatsApp, but built into the default messaging app on Android devices.

What RCS is vs. SMS/MMS

FeatureSMSMMSRCS
Text messagesYesYesYes
Images and videoNoYes (limited)Yes (high quality)
File size limit160 characters1 MBUp to 100 MB
Read receiptsNoNoYes
Typing indicatorsNoNoYes
Branded senderNoNoYes (verified business profile)
Interactive buttonsNoNoYes (quick replies, URLs, call)
Carousel cardsNoNoYes
Rich cardsNoNoYes (image, title, description, buttons)
Fallback to SMSN/AN/AYes — automatic

Supported carriers

RCS business messaging is supported by most major US carriers:
  • Google Messages — the default messaging app on most Android phones
  • T-Mobile — full RCS support
  • AT&T — RCS supported on most devices
  • Verizon — RCS supported through Google Messages
RCS is not supported on Apple iMessage. When sending to an iPhone user, the message automatically falls back to SMS/MMS. Apple has announced RCS support in iOS 18+, which will expand reach over time.

Rich media capabilities

Verified business profile

Your business name, logo, and description appear at the top of the conversation. Verified profiles show a checkmark, building trust.

Rich cards

Send structured cards with an image, title, description, and up to 4 action buttons (call, visit URL, quick reply). Send a horizontal scrollable set of rich cards — ideal for product showcases, service menus, or multi-option responses.

Suggested actions

Add interactive buttons below your message for quick replies, phone calls, map directions, or URL visits.

Enabling RCS in HoopAI

1

Check eligibility

Contact support to verify your account is eligible for RCS business messaging. RCS requires carrier approval and business verification.
2

Complete business verification

Submit your business name, logo, description, website, and contact information for verification with the RCS registry.
3

Configure your brand profile

Once verified, set up your branded sender profile with your logo, colors, and business description.
4

Start sending

RCS messages are sent from the same conversation interface. The platform automatically upgrades to RCS when the recipient supports it and falls back to SMS when they do not.

Fallback to SMS

When the recipient does not support RCS (iPhone users, older Android devices, or areas without carrier support), the message automatically falls back to a standard SMS or MMS. You do not need to manage this manually — the platform handles detection and fallback.

Current limitations

  • iOS support is emerging — Apple’s RCS support in iOS 18+ is rolling out but may not support all business messaging features initially
  • Not all Android devices support RCS — older devices or those without Google Messages may not receive RCS
  • Carrier approval required — business RCS messaging requires verification and carrier approval, which can take 2-4 weeks
  • Analytics — read receipt and delivery data may not be available for all carriers
  • Cost — RCS messages may have different pricing than standard SMS. Check your account’s rate card in Settings > Billing > Usage

Frequently asked questions

No. RCS uses the same phone number as your SMS service. Messages are automatically upgraded to RCS when the recipient supports it.
RCS support in workflow actions depends on the current platform capabilities. Contact support to confirm availability for automated RCS messaging.
The conversation thread indicates the message type. RCS messages show delivery and read receipt indicators that are not available on standard SMS.
Last modified on March 6, 2026