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Pipelines are the backbone of the Opportunities section. Each pipeline represents a sales process with a defined set of stages that opportunities move through from open to close.
Pipeline board with stages and opportunity cards

The pipeline view showing stages from left to right with opportunity cards

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Creating a pipeline

To create a new pipeline, navigate to Opportunities and open Pipeline Settings (or Opportunity Settings). Click ”+ Add Pipeline” and configure:
  • Pipeline name — a clear name describing the sales process
  • Stages — the steps an opportunity moves through (e.g., Lead, Qualified, Proposal, Closed Won, Closed Lost)
  • Stage colors — optional color coding for visual clarity on the board
Pipeline settings configuration page

The pipeline settings page where you create and manage pipelines

Pipeline stage configuration

Add and configure pipeline stages with names and colors

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Pipeline permissions

Pipeline permissions control which team members can view, create, edit, or delete opportunities within a pipeline.
Pipeline permissions settings

Pipeline permissions settings showing role-based access controls

1

Open pipeline settings

Navigate to Opportunities > Opportunity Settings and select the pipeline you want to configure.
2

Set permissions

Assign permission levels to roles or individual users:
  • Full access — can view, create, edit, and delete opportunities
  • Edit — can edit existing opportunities but cannot delete them
  • View only — read-only access to opportunities in this pipeline
  • No access — pipeline is hidden from this user or role
Permission level settings for pipeline access

Configure which users have access to view and edit pipeline opportunities

3

Save

Click Save to apply the permission changes.

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Smart tags in pipelines

Smart tags are automatically applied to opportunities based on conditions you define. They appear as labels on opportunity cards and help your team quickly identify deal characteristics at a glance.
Smart tags visible on opportunity cards

Opportunity cards with smart tags displayed as colored labels

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Setting up smart tags

1

Open pipeline settings

Go to Opportunities > Opportunity Settings and select your pipeline.
Opportunity Settings pipeline selection

Navigate to Opportunity Settings and select your pipeline

2

Navigate to Smart Tags

Click the Smart Tags tab.
3

Create a smart tag

Click ”+ Add Smart Tag”. Define:
  • Tag name — what the tag is called
  • Color — visual indicator
  • Conditions — the criteria an opportunity must meet for the tag to be applied automatically
Smart tag configuration with conditions

Configure smart tag conditions that automatically apply the tag to matching opportunities

4

Save

Click Save. The tag will now appear automatically on matching opportunities.

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Managing pipelines

From the Opportunity Settings screen you can:
Opportunity Settings with pipeline management options

The Opportunity Settings screen showing all pipelines with management options

  • Reorder pipelines — drag and drop to change the order they appear in the pipeline dropdown
  • Rename a pipeline — click the pipeline name to edit it
  • Archive a pipeline — hide a pipeline without deleting historical data
  • Delete a pipeline — permanently remove a pipeline (use with caution; this affects historical reporting)
Pipeline management action options

The pipeline management options including reorder, rename, archive, and delete

Deleting a pipeline removes all associated opportunity records. Archive instead of delete when you want to preserve historical data.

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Opportunity settings

The Opportunity Settings page (accessed via Opportunities > Opportunity Settings) controls global behaviour for the Opportunities section, including:
  • Separate contact and opportunity ownership — enable this to allow contacts and opportunities to have different assigned owners. When off, the same user is the owner of both. Changes apply only to new records created after the setting is enabled.
  • Lost reasons — manage the list of reasons available when marking a deal as lost
  • Deleted opportunities — view and restore recently deleted opportunity records
If you enable separate ownership, review any automations that update ownership to ensure they address both contact and opportunity owners independently.

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FAQs

There is no hard limit on the number of pipelines. Create as many as your sales processes require — for example, separate pipelines for different product lines, regions, or deal types.
Yes. In Pipeline Settings, drag and drop stages to reorder them. Cards on the board rearrange to reflect the new order.
You will be prompted to move any existing opportunities in that stage to another stage before deletion can proceed.
Yes. Toggle the setting off in Opportunity Settings. New opportunities and contacts created after disabling will revert to shared ownership. Existing records are not affected.
No. The separate ownership setting only applies to opportunities and contacts created after the setting is enabled. Existing records retain their current ownership.
Four levels are available: Full access (view, create, edit, delete), Edit (edit existing but cannot delete), View only (read-only), and No access (pipeline hidden from this user or role).
Last modified on March 4, 2026