TikTok Lead Ads setup
Connect your TikTok account
Go to Settings > Integrations > TikTok Ads. Click Connect and log in with your TikTok Business account. Select the ad account to connect and grant permissions.
Create a lead form in TikTok Ads Manager
In TikTok Ads Manager, create a campaign with the Lead Generation objective. Build your lead form with the fields you want to capture — name, email, phone, and custom questions.
Map form fields
In Settings > Integrations > TikTok, click Form Field Mapping. Map each TikTok form field to the corresponding CRM contact field.
TikTok messaging integration
Connect TikTok Direct Messages (DMs) to manage conversations from TikTok directly in the HoopAI Conversations inbox.Enable TikTok messaging
In the TikTok integration panel, enable the Messaging toggle for your connected account.
TikTok messaging availability depends on your TikTok Business account type and region. Not all TikTok accounts support the messaging API.
Workflow triggers
Once TikTok is connected, you can use these workflow triggers:- TikTok Lead Ad submitted — fires when a new lead is captured through a TikTok Lead Ad form
- TikTok message received — fires when a new DM is received from TikTok (if messaging is enabled)
Troubleshooting
Leads not importing from TikTok
Leads not importing from TikTok
Verify that form field mapping is complete. Check that the TikTok ad campaign is active and the lead form is published. Disconnect and reconnect the integration to refresh the token.
TikTok DMs not appearing
TikTok DMs not appearing
Confirm that the messaging toggle is enabled in the integration settings. Verify your TikTok Business account supports the messaging API. Check that permissions were fully granted during connection.
Connection expired
Connection expired
TikTok access tokens expire periodically. Reconnect by going to Settings > Integrations > TikTok and clicking Reconnect.