Redirect URL format
An incorrectly formatted URL is the most common reason a redirect page does not work.- Always include the full URL with protocol:
https://example.com/page - Do not use relative paths like
/thank-you— use the complete URL - Remove any trailing spaces or line breaks from the URL field
- Avoid special characters that are not URL-encoded
Timing issues
Redirect pages execute immediately by default, but certain configurations can cause delays or prevent the redirect from firing.Check for conflicting scripts
If you have added custom JavaScript to the page through Settings > Custom Code, a script error can block the redirect from executing. Remove custom scripts temporarily to test.
Verify page load sequence
If the redirect page is part of a multi-step funnel, confirm the previous step is correctly configured to advance to the redirect page. A misconfigured form action can skip or bypass the redirect.
Conditional redirects
If you are using conditional logic to redirect visitors to different URLs based on form input or contact data, incorrect configuration can send visitors to the wrong destination or nowhere at all.| Issue | Cause | Fix |
|---|---|---|
| All visitors go to the same URL | Conditions are not evaluated correctly | Check that your conditional logic uses the correct field and comparison operator |
| No redirect happens | No condition matches | Add a default/fallback redirect URL for visitors who do not match any condition |
| Wrong redirect destination | Conditions overlap | Reorder conditions so the most specific rule is evaluated first |
Tracking pixels and redirect timing
If you have tracking pixels (Facebook Pixel, Google Analytics, or similar) on the redirect page, the redirect may fire before the pixel has time to load and send its event.Add a brief delay
Configure a 2 to 3-second delay on the redirect to give tracking pixels time to fire. In the redirect page settings, set the Redirect Delay value if available.
Move pixels to the destination page
If a delay is not acceptable for user experience, place your conversion tracking pixel on the destination page instead of the redirect page.
A redirect delay of more than 5 seconds can cause visitors to leave before reaching the destination. Keep delays as short as possible.
Mobile redirect issues
Redirects may behave differently on mobile devices compared to desktop browsers.- In-app browsers: Links opened from Facebook, Instagram, or email apps use in-app browsers that can block or delay redirects. Test your funnel by opening it within these apps
- Pop-up blockers: Some mobile browsers treat JavaScript-based redirects as pop-ups and block them. Use server-side redirects when possible
- Slow connections: On slower mobile networks, the redirect page may take longer to load, delaying the redirect. Ensure the redirect page has minimal content and no large assets
URL parameter passing
When you redirect visitors, you may need to carry URL parameters (UTM tags, tracking IDs, or form data) from the funnel page to the destination URL.Enable parameter forwarding
In the redirect page settings, enable the Pass URL Parameters option if available. This appends all incoming URL parameters to the redirect destination.
Manually append parameters
If automatic forwarding is not available, add the parameters directly to your redirect URL. For example:
https://example.com/thank-you?utm_source=facebook&utm_medium=cpcFAQs
Can I redirect to an external website outside of Hoop?
Can I redirect to an external website outside of Hoop?
Yes. Redirect pages can point to any valid URL, including external websites, payment pages, or booking calendars hosted outside of Hoop.
Why does my redirect work on desktop but not on mobile?
Why does my redirect work on desktop but not on mobile?
In-app browsers (Facebook, Instagram, Gmail) handle redirects differently than standard browsers. Test the full flow from within the app where your audience will click the link.
Does the redirect page affect my funnel analytics?
Does the redirect page affect my funnel analytics?
Yes. The redirect page is counted as a page view in your funnel analytics. If you are tracking conversion rates, account for the redirect step in your funnel calculations.
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