> ## Documentation Index
> Fetch the complete documentation index at: https://help.hoopai.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Blogs: publish SEO-optimized content with HoopAI

> Create, schedule, and publish SEO-optimized blog posts with a built-in rich text editor, Content AI, and RSS feeds.

Blog posts help build trust, establish authority, and drive organic search traffic to your business. The Hoop platform includes a fully integrated blog publisher with a rich text editor, SEO controls, scheduling, Content AI, and import tools — all without needing a separate CMS.

<Frame caption="Blogs dashboard in Sites">
  <img src="https://mintcdn.com/hoopai-84ec0cdc/uCdCimKFr6Ug8R7X/images/sites-blogs-overview-1.png?fit=max&auto=format&n=uCdCimKFr6Ug8R7X&q=85&s=d9a3bcd44cdb58e5782b8a283d04e660" alt="Blogs overview" width="1569" height="670" data-path="images/sites-blogs-overview-1.png" />
</Frame>

## Blogs dashboard

Navigate to **Sites > Blogs** to access the Blogs dashboard. From here you can see:

* **Total Blog Posts** — count of all published and draft posts across all blog sites
* **Published Blog Sites** — number of active live blogs
* **Visitors / Week** — traffic to your blog posts in the last 7 days

The dashboard also lists all blog sites you have created with their status, description, and last-updated date.

***

## Creating a blog site

Click **+ Create Blog** to create a new blog site. A blog site is the container that holds all your posts and is published to a domain or subdomain.

***

## Creating a blog post

<Steps>
  <Step title="Open a blog site">
    From the Blogs dashboard, click the name of the blog site you want to add a post to.
  </Step>

  <Step title="Click New Post">
    Click **New Post** to open the blog editor.
  </Step>

  <Step title="Write content">
    Type your content in the editor. Use the toolbar to format text, add images, insert videos, embed audio, add quotes and dividers, and format with headings. The editor supports:

    * Bold, italic, underline, strikethrough
    * Ordered and unordered lists
    * Text and background color
    * Media from your Media Library or YouTube
    * Custom code blocks
  </Step>

  <Step title="Use Content AI (optional)">
    Click **Content AI** in the toolbar to let AI generate an outline, introduction, or full section based on your topic.
  </Step>

  <Step title="Preview the post">
    Click the **eye icon** to auto-save and preview the post in a new tab with full rendering.
  </Step>

  <Step title="Configure and publish">
    Click **Continue** to set the post details before publishing:

    * **URL Slug** — the path for the post (e.g. `/email-marketing-tips`)
    * **Category** — organize posts by topic
    * **Author** — select the post author
    * **Title** and **Description** — shown in search results and social shares
    * **Cover image** and **alt text**
    * **Canonical link** and **keywords** (SEO)
      Then click **Draft / Save**, **Schedule**, or **Publish** to set the post status.
  </Step>
</Steps>

<Frame caption="Creating a new blog post">
  <img src="https://mintcdn.com/hoopai-84ec0cdc/uCdCimKFr6Ug8R7X/images/sites-blogs-create-post-1.png?fit=max&auto=format&n=uCdCimKFr6Ug8R7X&q=85&s=1e9d4575c3ab719dc512586ec506f3b8" alt="Blog post creation" width="1595" height="693" data-path="images/sites-blogs-create-post-1.png" />
</Frame>

***

## Blog builder overview

Inside a blog site, the **Blog Builder** lists all posts with their status, author, category, and type. From the Actions menu on each post you can:

* **Edit Post** — modify content, format, or details
* **Duplicate Post** — copy the post as a template
* **Change Blog Post SEO Details** — update meta title, description, and slug
* **Preview Post** — see how it looks to readers
* **Archive Post** — hide the post without deleting it
* **Delete Blog Post** — permanently remove the post

***

## Blog settings

Click the **gear icon** (settings) from within a blog site to configure:

* **Authors** — add or manage author names shown on posts
* **Categories** — define the topics used when publishing posts
* **RSS settings** — configure an RSS feed for the blog

<Frame caption="Blog settings — manage authors, categories, and RSS feed configuration for your blog site">
  <img src="https://mintcdn.com/hoopai-84ec0cdc/WAml1mOrQ-Qs9CGD/images/sites-funnels-settings-1.png?fit=max&auto=format&n=WAml1mOrQ-Qs9CGD&q=85&s=1daba1c246b3b82b01e7dffa43f1a0b6" alt="Blog settings" width="1589" height="816" data-path="images/sites-funnels-settings-1.png" />
</Frame>

***

## SEO tips for blog posts

<AccordionGroup>
  <Accordion title="Use keywords in the title and URL slug">
    Include the primary search term in the post title and URL slug. This is the single highest-impact SEO change you can make for any post.
  </Accordion>

  <Accordion title="Write a compelling meta description">
    The description field is shown in search results below the title. Write 1-2 sentences that summarize the post and include the primary keyword.
  </Accordion>

  <Accordion title="Add alt text to all images">
    Alt text improves accessibility and gives search engines additional context about the images on the page.
  </Accordion>

  <Accordion title="Use canonical links">
    If you publish the same content in multiple places, add a canonical link pointing to the primary URL to avoid duplicate content penalties.
  </Accordion>
</AccordionGroup>

<Tip>
  Use **Content AI** to generate a full post outline from a topic, then edit the sections to add your own voice and specific details. This speeds up content production significantly.
</Tip>