> ## Documentation Index
> Fetch the complete documentation index at: https://help.hoopai.com/llms.txt
> Use this file to discover all available pages before exploring further.
# Cookie Policy
> Learn how HoopAI uses cookies and similar tracking technologies on our websites and services.
**Last updated:** January 2026
This Cookie Policy explains how HoopAI, Inc. ("HoopAI," "we," "us," or "our") uses cookies and similar tracking technologies when you visit our websites, including hoopai.com, help.hoopai.com, and any other web properties operated by HoopAI (collectively, the "Sites"). This policy should be read alongside our [Privacy Policy](/legal/privacy-policy) and [Website Terms of Use](/legal/website-terms-of-use).
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## What are cookies
Cookies are small text files placed on your device (computer, tablet, or mobile phone) when you visit a website. They are widely used to make websites work more efficiently, provide a better user experience, and supply information to site owners.
Cookies set by the website owner (in this case, HoopAI) are called **first-party cookies**. Cookies set by parties other than the website owner are called **third-party cookies**. Third-party cookies enable features or functionality provided by external services — such as analytics, advertising, and interactive content — on or through the website.
Cookies are not the only tracking technology in use. This policy also covers similar technologies such as web beacons, pixels, local storage, and session storage.
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## How HoopAI uses cookies
HoopAI uses cookies and similar technologies for the following purposes:
Cookies that keep the website functioning correctly — maintaining your session, authenticating your identity, protecting against cross-site request forgery (CSRF), and remembering your cookie consent preferences.
Cookies that help us understand how visitors interact with our Sites so we can improve functionality and content. These cookies collect aggregated, anonymous data about page views, navigation paths, errors, and feature usage.
Cookies that remember your settings, language preferences, display theme, recently visited articles, and AI agent configurations so you have a tailored experience each time you return.
Cookies that deliver relevant advertisements and measure their effectiveness. These cookies may track your browsing activity across websites and build a profile of your interests for retargeting campaigns.
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## Types of cookies
The table below summarizes the categories of cookies we use, their purpose, and typical duration.
| Type | Purpose | Duration |
| ---------------------------------- | ------------------------------------------------------------------------------------------------------------------ | ------------------- |
| **Essential / Strictly Necessary** | Session management, authentication, CSRF protection, cookie consent storage, bot detection | Session to 1 year |
| **Performance / Analytics** | Page view tracking, feature usage metrics, client-side error monitoring, session state | 24 hours to 2 years |
| **Functional** | Language and region preferences, chat widget state, display theme, AI agent preferences, recently visited articles | Session to 1 year |
| **Targeting / Advertising** | Ad tracking and conversion measurement, retargeting pixels, referral campaign attribution | 30 days to 2 years |
Essential cookies cannot be disabled because the Sites will not function properly without them. All other categories can be managed through your cookie preferences.
***
## Third-party cookies
Some cookies are placed by third-party services that appear on our pages. We do not control the setting of these cookies. The third parties that may set cookies on our Sites include:
* **Google** (Analytics, Ads, Tag Manager) — [Google Privacy Policy](https://policies.google.com/privacy)
* **Meta / Facebook** (Pixel) — [Meta Privacy Policy](https://www.facebook.com/privacy/policy/)
* **LinkedIn** (Insight Tag) — [LinkedIn Privacy Policy](https://www.linkedin.com/legal/privacy-policy)
* **Microsoft** (Clarity, Advertising) — [Microsoft Privacy Statement](https://privacy.microsoft.com/en-us/privacystatement)
* **Mixpanel** (Analytics) — [Mixpanel Privacy Policy](https://mixpanel.com/legal/privacy-policy/)
* **Cloudflare** (Security, CDN) — [Cloudflare Privacy Policy](https://www.cloudflare.com/privacypolicy/)
* **Intercom** (Chat, Messaging) — [Intercom Privacy Policy](https://www.intercom.com/legal/privacy)
Third-party privacy practices are governed by their own policies, not ours. We encourage you to review each provider's privacy policy for details on their use of cookies.
***
## Cookies on customer websites
If you use the HoopAI platform to build websites, funnels, or landing pages, the HoopAI tracking code embedded on those pages may set cookies on your visitors' devices. These cookies are used for analytics, form tracking, chat widget functionality, and conversion attribution.
As a HoopAI customer, **you control** which tracking features are enabled on your websites. You are responsible for:
* Disclosing cookie usage in your own privacy and cookie policies
* Obtaining visitor consent where required by applicable law (e.g., GDPR, ePrivacy Directive)
* Configuring the HoopAI cookie consent banner to meet regional requirements
HoopAI provides configurable cookie consent banners that can be customized per page or per region. See our [consent and cookies documentation](/settings/cookie-consent) for setup instructions.
***
## Managing cookies
### Browser settings
Most web browsers allow you to manage cookies through their settings. You can typically:
* View what cookies are stored on your device
* Delete cookies individually or in bulk
* Block first-party or third-party cookies
* Set preferences for specific websites
Below are links to cookie management instructions for popular browsers:
* [Google Chrome](https://support.google.com/chrome/answer/95647)
* [Mozilla Firefox](https://support.mozilla.org/en-US/kb/cookies-information-websites-store-on-your-computer)
* [Apple Safari](https://support.apple.com/guide/safari/manage-cookies-sfri11471/mac)
* [Microsoft Edge](https://support.microsoft.com/en-us/microsoft-edge/delete-cookies-in-microsoft-edge-63947406-40ac-c3b8-57b9-2a946a29ae09)
### Opt-out links
You can opt out of certain third-party tracking using the following tools:
* [Google Analytics Opt-out Browser Add-on](https://tools.google.com/dlpage/gaoptout)
* [Digital Advertising Alliance (DAA) Opt-Out](https://optout.aboutads.info/)
* [Network Advertising Initiative (NAI) Opt-Out](https://optout.networkadvertising.org/)
* [Your Online Choices (EU)](https://www.youronlinechoices.eu/)
### Do Not Track
HoopAI honors Do Not Track (DNT) signals sent by your browser where technically feasible. When a DNT signal is detected, we will limit non-essential cookie usage accordingly.
Blocking certain cookies may impact your experience on our Sites. For example, disabling functional cookies may prevent the chat widget from remembering your conversation or the platform from remembering your preferences.
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## Updates to this policy
We may update this Cookie Policy from time to time to reflect changes in technology, regulation, or our business practices. When we make material changes, we will update the "Last updated" date at the top of this page and, where appropriate, notify you via a banner on our Sites.
We encourage you to review this policy periodically to stay informed about how we use cookies.
***
## Contact us
If you have questions about our use of cookies or this Cookie Policy, please contact us:
* **Email:** [privacy@hoopai.com](mailto:privacy@hoopai.com)
* **Website:** [hoopai.com/contact](https://hoopai.com/contact)
* **Mail:** HoopAI, Inc., Attn: Privacy Team, Dallas, Texas