> ## Documentation Index
> Fetch the complete documentation index at: https://help.hoopai.com/llms.txt
> Use this file to discover all available pages before exploring further.
# Funnels overview
> Funnel steps, templates, domains, SEO, analytics, A/B testing, order forms, upsells, redirects, sharing, custom code, tracking pixels, and geo-fencing.
Funnels in HoopAI are linear sequences of pages that guide a visitor through a single, focused journey — each page is called a step, and visitors move through them in a fixed order. Unlike websites, which support free navigation, funnels are built for conversion: every element is designed to drive one specific action at each stage.
Add, reorder, and configure the individual pages that make up your funnel.
Start from a pre-built template to accelerate funnel creation.
Connect a custom domain or subdomain so your funnel is publicly accessible.
Configure meta titles, descriptions, and other SEO fields for each funnel step.
Track page views, opt-in rates, revenue, and earnings per page view by step.
Split-test two versions of a funnel step to find the higher-converting variant.
Add product order forms to collect payment directly inside a funnel step.
Present additional offers after the initial purchase to increase order value.
Set up URL redirects between funnel steps or to external destinations.
Share a funnel with another HoopAI account using a shareable snapshot link.
Add custom HTML, CSS, or JavaScript to individual funnel steps or globally.
Install Facebook, Google, or other pixel scripts to track funnel conversions.
Restrict or redirect funnel access based on a visitor's geographic location.
## Getting started
Navigate to **Sites > Funnels** and click **+ New Funnel**. Choose to start from a blank canvas, generate a draft with Funnel AI, or pick a template from the library.
In the **Steps** tab, add each page in your funnel sequence. Drag to reorder them. Common starting flows are: landing page → opt-in form → thank-you page.
Open each step in the drag-and-drop builder. Add your headline, copy, form, images, and call-to-action button. Every step can have its own unique design.
Go to **Settings** and assign a domain or subdomain. A funnel cannot be reached by visitors until a domain is connected.
Set each step to published, then monitor performance in the **Stats** tab — page views, opt-in rate, and revenue are broken down per step.
## Frequently asked questions
A funnel is a linear sequence of pages with no navigation menu — visitors move from one step to the next in a fixed order. A website lets visitors navigate freely between pages. Use a funnel when you want to focus a visitor on a single conversion action. Use a website for a full brand presence with multiple pages.
Yes. A funnel must have a connected domain or subdomain before visitors can access it. You can build and preview a funnel without a domain, but it will not be publicly reachable until one is assigned in the funnel's Settings tab.
Yes. The order forms feature lets you add a product checkout directly to a funnel step. After purchase, you can present an upsell or downsell offer on the next step to increase the average order value.
Use the A/B testing feature to create two variants of a step. The platform splits traffic between them and tracks which variant generates more opt-ins or purchases. Once a winner is clear, you can pause the losing variant.
Yes. The funnel sharing feature generates a shareable snapshot link. When another account imports the link, they receive a copy of the funnel's steps and design — without any of your account's live data.
Open the funnel's Settings tab and add the pixel code in the tracking section, or use the Tracking Pixels feature to add it to specific steps. The pixel fires on all pages it is applied to.